By Lyndsay Michalik Gratch

Adaptation on-line: growing Memes, Sweding video clips, and different electronic Performances explores how conventional notions of the approaches and items of artistic variation are evolving on-line. utilizing a functionality lens and a shift in terminology from the metaphor of the cultural meme to the framing that variation gives, Lyndsay Michalik Gratch considers on-line diversifications when it comes to artistic approach and human corporation, instead of only as items. This booklet bargains a thesaurus of options for on-line model that's beneficial not just for students in functionality experiences, but in addition for students of cinema, communications, and new media studies.

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Adaptation Online: Creating Memes, Sweding Movies, and Other Digital Performances (Studies in New Media)

Variation on-line: growing Memes, Sweding videos, and different electronic Performances explores how conventional notions of the procedures and items of artistic edition are evolving on-line. utilizing a functionality lens and a shift in terminology from the metaphor of the cultural meme to the framing that version presents, Lyndsay Michalik Gratch considers on-line diversifications by way of inventive approach and human business enterprise, instead of basically as items.

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